The Complete Social Content Suite
Custom strategy, monthly production, and optimised captions tailored exclusively for tourism and hospitality brands.
Book now and save $400 on your first month*!
Hello, I’m Lara!
Custom strategy, monthly on-site production, and hands-free scheduling built for Vancouver Island’s premium hospitality brands.
I know exactly how hectic the upcoming holiday rush gets for premium tour operators, boutique accommodations and fine dining establishments. If you want a consistent, premium social media presence without the daily stress of production, I’d love to take it entirely off your plate.
I recently moved from Scotland to Victoria, bringing 10 years of tourism & hospitality marketing experience right here to Vancouver Island. To celebrate my move, I am running a highly exclusive, limited-time introductory package:
What’s included:
Content Strategy & Planning:
Monthly Content Calendar: We start with a 30-minute planning session to build your strategic content plan.
Conceptual Shot List: A structured plan mapped out before our shoot so we maximize our time together.
12 Pieces of Ready-to-Post Content: A highly engaging mix of social-first Reels, carousels, and high-end imagery.
Polished Copywriting & SEO: Tailored caption writing, targeted hashtags, and localized keyword optimization for each post.
Content Production & Editing:
1 On-Site Production Session (2 Hours): I show up at your property or venue to capture high-quality raw B-roll, crisp photos, and engaging short-form video clips of your spaces, dishes, or experiences.
Premium Editing: Full visual editing of all assets tailored strictly to your unique branding and aesthetic style.
Your responsibility:
Posting finalised content according to our agreed plan
Community engagement and direct message/inbox management
The Launch Offer – Book now and Save $400!
Receive your first month at the heavily discounted price of just $800*.
Following this introductory month, you can decide if you’d like to renew the retainer at the standard rate of $1,200/mo.
Getting started is easy!
Let’s have a chat
Book a free discovery call or email me at hello@laraehmler.com to discuss your marketing ideas and goals further.
The Content Shoot
I conduct trend & keyword research to compile a highly engaging shot list, producing a month’s worth of content within a 2-hour content shoot.
Approvals & Post!
I edit your content and write matching captions that drive foot traffic and bookings. Once approved, all you’ll have to do is hit post!
Social Media Content Approach
My social media content approach is rooted in compelling storytelling that captures the feeling of your product, inviting guests to experience it for themselves.
Short-Form Video Content
“Lara's attention to detail and commitment to quality truly stood out. She has been fantastic at developing our guest assets, content marketing & automations.”
— Collett's Mountain Holidays
What my clients Are Saying
“Lara has excelled in building our social media presence and elevating our web copy. She understands our challenges and stakeholder needs and has never failed in delivering high-quality content."“
— Argyll & the Isles Tourism Cooperative
“Lara has done a wonderful job of understanding my needs and delivering a high-end product for a reasonable price. I have been back to them again for updates and find Lara to be responsive and imaginative. She is always cheerful and helpful and strives to understand what I need.”
— Loch Riddon Bothy
Got Questions?
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Every month, we have a 30mins planning session during which you can share any upcoming events or priorities. I plan your content based on data analysis, trend research, and season.
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Prior to our agreed content shoot, I compile a detailed shot list and matching content ideas, based on current social media trends and algorithm updates. This allows us to produce a month’s worth of content in just 2 hours!
During our 2-hour shoot, I will need you somewhat available, e.g. to participate in video content, prepare specific foods, or show me the rooms you’d like me to highlight.
Everything will be discussed and agreed upon prior to our shoot day!
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Once your content is scheduled and posted, it is your job to monitor your inbox, reply to any comments and engage with your community.
I do not spend time on your social media engaging, replying or nuturing your community.
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All payments are collected through Stripe, allowing you to use major credit cards, Paypal and other convenient methods.
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The initial introductory offer is a one-off commitment.
If you decide to continue working with me, I ask for a 3-month minimum commitment and a 30-day notice period.
*Launch Offer TermsStrict Deadline: This promotion is valid only for clients who officially book and secure their spot by 11:59 PM on Friday, November 20th, 2026 to produce content for the month of December 2026.
Definition of "Booked": A spot is considered booked only when a signed agreement is returned and the initial upfront payment of $800 is cleared.
The Offer: Clients who book within the promotional window will receive a $400 discount on the standard monthly content creation retainer rate of $1,200.
Client Availability Content Shoot: The client must make themselves, their staff, or their physical premises available during the designated content shoot time window. Delays in scheduling the shoot will void the guaranteed delivery date.
Approval Deadline: To ensure the regular posting schedule is met without interruption, the client must provide all content feedback or final approvals within 48 hours of receiving the drafts.
Campaign Coverage: The full content calendar officially runs from the date of final asset approval for 4 weeks.
Revision Limits: One round of revisions of both captions and image/video edits per asset. Extensive structural redesigns or secondary reshoots are not included in this promotional rate.
No Auto-Renewal: Because this is a one-time introductory launch offer, services will not automatically renew at the conclusion of our first month.
The Retainer Option: Following the introductory period, you are under no obligation to continue. If you wish to maintain an uninterrupted social media presence, you have the exclusive first right to secure an ongoing monthly content creation retainer.
Standard Retainer Terms: The standard content creation retainer requires a minimum commitment of three (3) months and is billed at my standard rate of $1,200 per month.
Securing Your Spot: To prevent a gap in your social media calendar for January, written notice to transition to the monthly retainer must be provided by December 15th, 2026. If notice is not received by this date, the spot will be opened up to businesses on the waitlist.